Pēc prezentācijas noskatīšanās, staigājot pa Rīgas ielām, pieķēru sevi pie domas, ka es arī tā skatos uz centrāltirgus rajonā sastaptajiem indivīdiem – kā uz zaudētājiem nevis neveiksminiekiem.

Tā nav vienīgā vērtīgā autora atziņa šajā prezentācijā (TED mājaslapā var lejupielādēt augstākas kvalitātes versiju – Alain de Botton: A kinder, gentler philosophy of success):

Go back to Jobs’s original iPhone introduction at Macworld Expo 2007. It was a masterful presentation. Carmine Gallo, writing for BusinessWeek, calls it Jobs’s greatest presentation; I agree. Gallo describes the moment it was unveiled:

After laying the groundwork, Jobs builds up to the new device by teasing the audience: “Today, we are introducing three revolutionary products. The first is a wide-screen iPod with touch controls. The second is a revolutionary new mobile phone. And the third is a breakthrough Internet communications device.” Jobs continues to build tension. He repeats the three devices several times then says, “Are you getting it? These are not three separate devices. This is one device … today Apple is going to reinvent the phone!” The crowd goes wild.

This “three revolutionary products” pitch was inordinately effective. For one thing, live, in the hall, Jobs completely fooled the crowd, yours truly included. But then as he repeated the three product ideas over and over, while icons representing the three products rotated behind him on screen, faster and faster, it started dawning on us how we’d been tricked. By the time Jobs came out and said that it was just one device that encompassed all three products, everyone in Moscone West had come to that conclusion on their own — a nifty little way of making the crowd feel clever, as though we’d figured out a riddle.

Avots: Daring Fireball – The Fear

Student Paper Presentations var smelties daudz labu ieteikumu, kā veidot un kā neveidot prezentāciju, kā tai gatavoties. Galvenokārt materiāls orientēts uz studentiem, kam jāsniedz pārskats par izlasītajām publikācijām. Domāju, ka noderēs ikvienam veidojot savu nākamo runu.